Search Engine Rankings - Who Needs Them Anyway?
Why do I need to submit my site to search engines?
Search engines serve a valuable purpose on the web. Simply put: People search for information.
Where do people search? People search on search engines like Google, Yahoo!, MSN and others.
What do people find when they search? People find web pages that are most relevant to the words they searched by - hopefully.
This is nothing new, right? We all know this what search engines do, right? Surprisingly, I have found that a large number of people who engage our search engine optimization services understand little about how search engines work and even less about how the companies show up highest on the SERPS (search engine results pages). Lukcily for us, I suppose. But I want to share in the secret...these web pages show up there because they were "spidered" and "indexed" by the search engines.
Spiders are the automatic programs that search engines use to crawl the web to look for new and/or changed content on web pages. Indexing is the process by which search engines analyze what your web page is about and catalog its information into their databases. When someone does a search, the serach engine reviews its cataloged information and displays results based on that indexed information.
Even though search engines continuously run hundreds, even thousands, of spiders to find new web pages, there are literally millions of new web pages every day. It could take weeks or months before a spider would find your page on its own. Also, spiders don't know your web pages exist unless someone visits them, or unless they are linked from another web page because search engine spiders likes links and texts. Search engine spiders follow links to find web pages and they use the text on the pages to index your site. As they follow one link to the next, they eventually would stumble on your site.
You can give search engines a leg up, so-to-speak, when you submit your web page to Yahoo! or Google, letting them know that your web page exists, thus triggering a spider to be sent to your site for indexing. Google has been known to crawl and index a site within 3 days of submitting a page. That's much better than waiting weeks or months!
So, how do you submit your web page?
The specific steps to submitting your web page to Yahoo and Google can be found on these links:
Need help submitting your website or want to know how your website ranks for specific keywords? Web Resource will perform a FREE Rankings Report. Find out more.
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